In such manner, drop shipping seems so appealing that it appears like everybody want to make it happen, right? Well, that’s precisely what the major trouble is – or can be. The requirement to enter drop shipping is easy, which means if you’re using the same drop shippers as everybody else and offering the same products, you’re getting into a market saturated with competitors. That means it’s improbable that you’ll be able to depend on differentiating your products themselves to make a sale. You’re competing not just for the profit itself, but also for the adwords and search engine to attract people and get them to your website
There are a couple of other typical mistake that people do within the field of drop shipping, and they can all be mapped back to selecting a drop shipper in the absence of carrying out your investigation. The most affordable and readily available drop shippers are overseas, and sellers can easily find them with a simple Google search, the installation of an app, or a visit to AliExpress. So, you can anticipate that the competition would be intense amongst the ecommerce sellers who sell these products.
What more can you expect? Well, think about the quality. If you’ve ever had a friend talk about purchasing a beautiful item from a Chinese website only to have what was delivered look like a completely different product, then you know that Chinese manufacturers can be hit-or-miss. There’s no way to determine the quality of what you’re selling without verifying it yourself, which means, at least, ordering the product and having it delivered to yourself before anything else. Even though you do your due diligence and validate that you were pleased with the order, manufacturing houses can modify a key material to a less costly alternative, opt to skimp on packaging to save costs, or they might have a inferior quality check system and you just happened to get fortunate with your first purchase. The farther removed you are from these decisions and from the quality assurance procedure, the less likely you are to hear about issues until a customer makes a complaint.
Talking about customer complaints, if quality becomes a concern, then the money you’re conserving in logistics and up-front expenses might as well get refuted by the money you ‘d be losing to customer returns. If a product you sell is damaged, it’s your responsibility as a store owner to replace or refund the defective item (unless you have a “No Refunds” policy). Nevertheless, it is not your drop shipper’s duty to give you a refund. When you purchase goods in bulk, in most cases, the supplier stops being accountable for the product as soon as it reaches you.
Typically, wholesalers receive an incentive for keeping the products’ quality high to maintain mutually beneficial relationships with their best customers, however, for the majority of drop shippers, the threat from losing any individual business is much lower because they earn more of their money through varied one-off purchases.
Say, for example, you choose to adapt a “No Refunds” policy instead, and the customer encounters a quality issue. Your policy might spare you the money at that moment, but you’ve also lost a customer. Keep in mind that poor customer reviews circulate rapidly. In addition, several customers have certain “minimum requirements” for their ecommerce experience, and for your average non-consumable products, hassle-free returns (at least within a certain window) are expected. For most people, returns are an indicator of the business’s confidence in their products and their devotion to integrity.
What else do buyers look forward to? With the help of Amazon and big box stores, fast shipping. That doesn’t imply that they ‘d anticipate an order from a niche eCommerce store to arrive at their doorstep in two days, but delivery from abroad drop shippers can take 2-3 weeks. If a customer is unaware that you’re drop shipping goods from overseas, waiting an unexpectedly long period of time to collect an order isn’t an ideal way for them to figure out.
Lastly, one more caution about drop shipping: it can be costly. Keep in mind: you’re shelling out money not just for the wholesale goods but also for the drop shipping, which implies that the manufacturer must be compensated for the time, logistics, packaging and shipping equipment, and the shipping fees itself. So, your profit margins on items that are drop-shipped are typically lower. The trade-off, undoubtedly, is that you don’t have to spend money in fulfillment logistics on your end.
None of this suggests that drop shipping is a bad business model or the wrong suitable for you; it just indicates that you’ll improve your odds of success if you do a little prep work first. And that begins with choosing the best drop shippers.
More online business you can build easily (100% free)